well--the cult has pretty well side stepped the blood issue now--i suppose it would be easy to let " up to the individuals' conscience " creep in and eventually the whole issue would just be "old light"
i agree if the cult watered down shunning it could backfire--gradually..
i wonder if the following could take place. the watchtower instruct all congregations to sell their hall if they own it--and merge with others in rented places..as it used to be in the UK when i was in it--the 60's.